Consuming content –
the latest annoying phrase that seems to obscure rather than clarify what
practices might actually be employed when someone “consumes content on an iPad”
or “uses their Galaxy III for content consumption”. Do people “consume” digital media, as cows
might graze in a grassy field? Do cows reflect upon that which they chew?
It
seems to me that the notion of “consuming content” involves some degree of
passivity, as it is often contrasted with “content production”. Apparently
smartphones or touch screen computers are ill suited for the task of “content
production” but well suited for passive recipiency of content that has been
produced.
Or, does “consuming content” actually involve something a
little more like “analysis” on the part of the consumer?